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24th
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What we have here is the first Kia that people will buy for reasons other than price, although the price is mighty attractive, too.
I took the Kia Soul for a 10-mile blast around Ann Arbor. First things first, the car looks great. It's obvious that Kia is trying to imitate Scion with the Soul's styling, but who cares? It's cool. Our test car's red interior is a bit much, but it works. It's great to see a Korean company having some fun with its designs.
Photo Gallery: 2010 Kia Soul - Kia Compact SUV Review - Automobile Magazine