ANALYSIS – Will Tata reinvent Jaguar as the new Tesla?

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Not too long ago, Jaguar's future looked as though it would be built on direct replacements for existing cars and SUVs, some of which would be low-volume, high-priced sedans. Now, JLR's losses and a collapse of buyer interest in the XE and XF in Europe and North America means Tata Motors is considering radical change: an all-electric future for the brand.