Chrysler Group LLC wants to attract more men to its minivans as women eschew the segment's unsexy image in favor of sport-utility vehicles.
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Italian prime minister Silvio Berlusconi is set to meet Sergio Marchionne on Saturday following the Fiat CEO's controversial remarks that the Italian automaker could be based in the US after a merger with Chrysler.
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WITH VIDEOS -- Which Super Bowl car advertising rang your bell? We could pick our favorites, but why when you can go to the professionals? According to AW sister publication Advertising Age, Chrysler Corp., Audi and BMW all did well.
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WITH VIDEOS -- Which Super Bowl car advertising rang your bell? We could pick our favorites, but why when you can go to the professionals? According to AW sister publication Advertising Age, Chrysler Corp., Audi and BMW all did well.
Full story...
Chrysler CEO Sergio Marchionne was intimately involved in the creation of the 'Born of Fire' ad the automaker ran during the third quarter of the Super Bowl.
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Chrysler and Fiat chief Sergio Marchionne has apologised for describing the high-interest bailout loans extended by the US and Canadian governments in 2009 as "shyster loans".
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The Italian government will tackle Fiat boss Sergio Marchionne over suggestions that he wants to move the carmaker's headquarters to the U.S. after merging with Chrysler.
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The Italian government will tackle Fiat boss Sergio Marchionne over suggestions that he wants to move the automaker's headquarters to the U.S. after merging with Chrysler.
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Sergio Marchionne says a remark he made in reference to interest rates being charged on loans to Chrysler provided by the U.S. and Canada was 'inappropriate.
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Automakers jumped back into Super Bowl advertising with abandon this year, providing yet another sign that they expect shoppers to come back to showrooms. Chrysler snagged Eminem for its two-minute statement of Motor City grit.
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There were no crazy characters and no funny jokes, but the Chrysler Super Bowl ad "Born of Fire" struck a chord with plenty of Detroiters and fans of Detroit. Watch it here.
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Chrysler Group has set an ambitious sales target for its dealers in 2011: at least 1.57 million units, up about 45 percent from 2010, Chrysler told dealers at the franchise dealer meeting here today.
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Chrysler Group and Fiat Group's auto division could become a single company based in the United States, Chrysler and Fiat CEO Sergio Marchionne told an industry conference here Friday.
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Chrysler Group and Fiat Group's auto division could become a single company based in the United States, Chrysler and Fiat CEO Sergio Marchionne told an industry conference here Friday.
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Fiat will not consider selling its Alfa Romeo brand to Volkswagen, Fiat CEO Sergio Marchionne said. "As long as I am CEO of Chrysler and Fiat, Mr. Piech will never have Alfa Romeo. It's hands-off, " Marchionne said.
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Chrysler Group will return to the Super Bowl on Sunday with a two-minute commercial that highlights one of the group brands, Chrysler CEO Sergio Marchionne said today.
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Chrysler Group and Fiat Auto could become one company that could be based in the United States, Chrysler and Fiat CEO Sergio Marchionne told an industry conference here today.
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Chrysler and Fiat could become one company that could be based in the United States, Sergio Marchionne told an industry conference.
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Production has resumed at most North American auto plants after a massive snowstorm swept across the United States and parts of Canada, forcing closures and causing parts shortages. Chrysler Group LLC, General Motors Co. and Ford Motor Co.
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