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It's difficult for me to wrap my head around the Hyundai Equus. I certainly appreciate the enormous cabin and plethora of technology and convenience features. Unfortunately the cabin is trimmed in materials that are just nice. Yes, the Equus undercuts the price of the competition by tens of thousands of dollars, but cars this big are supposed to have over-the-top materials quality. It makes sense to offer a fairly basic mid-size sedan or crossover. I don't fully understand the appeal of a car this big that has all the luxury features of the competition with a downmarket interior.