May
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Automakers are trying to bring a sense of order to the competitive and potentially chaotic world of search engine marketing.
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The latest auto news, reviews, prices, product and vehicle releases. Auto News 5
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May
8th
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YouTube is a titan in the online video space, and it has a commanding role in the marketing strategies of both automakers and dealers.
May
8th
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Dealership software giant Reynolds and Reynolds Co. vigorously defended its certification program for third-party vendors in the face of an antitrust lawsuit.
May
8th
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A deadly crash at a Massachusetts auto auction has brought a recurring question back into the spotlight: How can bustling, cramped auctions be kept safe?
May
8th
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Lithia Motors' strategy of growing through acquisitions continues to broaden the dealership group's geographic footprint. It just added Pennsylvania to the list of states where it sells cars.
May
8th
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New models are supposed to burst onto the market, suddenly visible and available everywhere, in showrooms and ad campaigns and on the street. Not so for the Nissan Titan.
May
8th
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Delphi's move to spin off its profitable powertrain operations is not about improving its financial sheets - it's about suiting up for the autonomous, connected future.
May
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Google's evolving portfolio of marketing options can be a treasure trove for dealers who skillfully wield its tools. But there's a catch.
May
8th
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Two dealership software companies' antitrust lawsuits against Reynolds and Reynolds and CDK cite the same document: a written agreement by the two DMS giants that implies collusion.
May
8th
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Ford's customer service division is rapidly expanding an on-demand parts delivery business that reduces the time dealers -- and customers -- have to wait.
May
8th
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AutoNation's branding power, and the trust that comes with it, can been elusive for many car dealers.
May
8th
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Park Place Premier Collection finds opportunities to show off eye-popping Rolls, Bentley, McLaren and Maserati models at auto shows, charity events and at a supercar showcase each fall.
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Santander Consumer USA has terminated more than 800 dealerships since 2015, based on 'performance-related issues,' the lender said.
May
8th
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Toyota Financial Services is issuing more contracts for protection products than financing as it tries to both extend its lead as the nation's top auto lender and complete its move to Plano, Texas.
May
8th
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Four tornadoes struck Canton, a small city about 60 miles east of Dallas, on April 29. Dealer Randall Noe got his first look at the wreckage the next day.
May
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Changing a dealership management system can be a grueling process that touches every level of a store. But sometimes a switch has to be made.
May
8th
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Ed Laukes, the new head of Toyota Division marketing, says the brand's move in a more emotional direction opens the door for more emotional, edgier advertising.
May
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The U.S. auto industry's longest growth streak in a century looks to be finished, seven years after it started. But automakers aren't panicked.
May
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Automotive News has hired Eric Kulisch as its staff reporter in Washington, D.C.
May
8th
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Honda's latest Civic benefited from the largest development program for a single model in the company's history.