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Feb
24th

FEATURE: Kia gets Soul

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Kia is a brand with a growth strategy. Last year it managed to grow its global sales as sales in emerging markets helped to offset declines in North America and Europe. It is now making more cars where it sells and changing perceptions of the brand. The 'impact' styling of the new Soul model is the latest development in its growth strategy. Dave Leggett reports. Full story...
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