Oct
21st
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The directors of the Spa-Francorchamps circuit, home of the Belgian Grand Prix, declare they will take legal action against Nissan's luxury brand, Infiniti.
Business publication Bloomberg Monday reported that the Belgian race track will contest Nissan's trademark application for the name “Eau Rouge”, having intended to name an Infiniti road car after the famed corner at the popular Formula 1 road course.
Infiniti's Q50 Eau Rouge prototype may cost as much as $100,000 if produced.
"It's like they want to steal the brand from the circuit. We consider it exactly the opposite of fair play," Spa-Francorchamps director Pierre-Alain Thibaut told Bloomberg.
Stefann Weinmann, an Infiniti spokesman in Hong Kong, declared August 22 that Infiniti is testing components for the car and hasn't made a final decision on whether to produce the so-called super sedan, or on its name.
Business publication Bloomberg Monday reported that the Belgian race track will contest Nissan's trademark application for the name “Eau Rouge”, having intended to name an Infiniti road car after the famed corner at the popular Formula 1 road course.
Infiniti's Q50 Eau Rouge prototype may cost as much as $100,000 if produced.
"It's like they want to steal the brand from the circuit. We consider it exactly the opposite of fair play," Spa-Francorchamps director Pierre-Alain Thibaut told Bloomberg.
Stefann Weinmann, an Infiniti spokesman in Hong Kong, declared August 22 that Infiniti is testing components for the car and hasn't made a final decision on whether to produce the so-called super sedan, or on its name.
Infiniti Q50 Eau Rouge. (Photo: Infiniti) |