Auto News 5

This is the thirteenth concept car produced by Hyundai’s California Design studio. Thus, that three-letter acronym and accompanying number actually mean something—besides the fact that the folks at Hyundai are superstitious and skipped number thirteen, that is. This counters the trendy random collection of letters beloved by automotive marketers and applied liberally to all sorts of cars and SUVs in the hope that some Teutonic precision will rub off on their cheaper models. This time, Hyundai has conjured up one of the best-proportioned sedans in a very long time yet managed to throw away all those proportional advantages with one of the ugliest, bluntest front ends to appear in public in many years.