Aug
23rd
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VW bids, but Fiat holds out.
Before Fiat bought Chrysler, the Italians were attractive potential partners to suitors from all over the automotive world. This appeal was not only recognized by Opel, who later withdrew from the alliance and fell back into the General Motors fold. Around that time, Mercedes-Benz seriously considered Fiat for a strategic alliance like the one they've since entered with Renault-Nissan. On numerous occasions, Volkswagen Group put out their feelers, too, but Ferdinand Piech's squad was primarily interested in Alfa Romeo.
Photo Gallery: Volkswagen Scheming To Buy And Transform Alfa Romeo - Automobile Magazine