Jul
4th
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There are only so many ways to conduct the presentation of a new vehicle (one of our number likes to refer to one as 'death by Powerpoint') but Fiat Professional, the light commercial arm of Fiat Chrysler Automobiles, chose a quick presenter-hosted question and answer session with key executives and few slides or videos. But it was clear their thoughts were really on the main event and, after audience and teleprompters rotated 180 degrees, the real star of the show made its debut.