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Apr
12th

INTERVIEW: PSA Chairman Thierry Peugeot

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Working in the family firm sits easily with Thierry Peugeot. But it nearly didn't happen. His great, great, grandfather was against the idea of the company entering the new-fangled car industry 120 years ago; it didn't have a future, he thought. Far better to stick to bicycles, machine tools and salt and pepper grinders.
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