Auto News 5

Fiat CEO Sergio Marchionne has finally laid out his plan to integrate Fiat and Chrysler and bring Alfa Romeo back to the United States (see sidebar). The new Alfa Giulietta, just now going on sale in Europe, will be one of the models headed stateside (but not before an update in 2014). The car is also a harbinger of a whole series of promising front-wheel-drive cars yet to come from the combined Fiat/Chrysler team.

Having made its entrance in the rarefied environs of the Pebble Beach Concours d'Elegance and its worldwide public debut at last fall's Frankfurt auto show, the Bentley Mulsanne is now ready to hit the streets. We've had a chance to do just that, but in this case the streets were the narrow village lanes, undulating country byways, and wide-open dual carriageways (divided highways) of Bentley's home turf in the U.K. The car won't be rolling onto U.S. roads until sometime this fall.

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Proof that the car market is overloaded with excess brands and a confusing of miasma models, the Ford Motor Company has terminated Mercury's long run. Production will end later this year for the four remaining models-Grand Marquis, Mariner, Milan, and Mountaineer. Approximately 1700 dealers currently offering the brand will move on to other endeavors such as Lincoln sales. The hop, skip, and jump through Mercury's history that follows is our fond farewell to the car named after the messenger to the gods.

1937: Against his near-senile father's intuitions, Edsel Ford identified an opportunity for a new brand positioned between mainstream Fords and upscale Lincolns. The hope was to raise the competitive game against GM's thriving Buick, LaSalle, Oldsmobile, and Pontiac nameplates.