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Oct
22nd

Scion Canada confirms 40 more Scion dealerships across Canada

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Scion confirmed plans to expand its presence in Canada in 2011 with the rollout of 40 Phase II dealers in 30 more markets across Canada next spring. Scion launched in Canada in September with 45 dealers in Montreal, Toronto and Vancouver and the response from Canadians has been tremendous. 70% of all inquiries are hitting the key "male under-35" target market and about half are new to the Toyota brand. Full story...
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