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Mar
29th

Chrysler shifts tone on dealers

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Finally, some movement at Chrysler. After nearly a year of taking a hard line with rejected dealerships, Chrysler Group changed course last week and offered to reinstate 50 stores. Full story…

Mar
28th

Fiat unions slam planned job losses in Italy

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Unions have expressed concern about jobs losses at Fiat's factories in Italy that will be partly caused by the automaker's plans to build Fiat, Alfa Romeo and Lancia cars for Europe in Chrysler's North American factories Full story...
Mar
28th

Daimler’s Zetsche ready for another alliance, 3 years after Chrysler

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In the hunt for vital cost savings in the small car segment, Daimler AG is willing to blur a line in the sand it has drawn since its 2007 Chrysler divorce. The luxury producer is ready to acquire equity in a volume carmaker again. Full story...
Mar
28th

Fiat’s Chrysler stake to reach 35% in 2 years, Marchionne says

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Fiat expects to increase its holding in Chrysler to 35 percent within two years, CEO Sergio Marchionne said. Full story...
Mar
28th

Daimler’s Zetsche ready for another alliance, 3 years after Chrysler

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In the hunt for vital cost savings in the small car segment, Daimler is willing to blur a line in the sand it has drawn since its 2007 Chrysler divorce. The luxury producer is ready to acquire equity in a volume carmaker again. Full story...
Mar
28th

Daimler’s Zetsche ready to dance again, 3 years after Chrysler

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In the hunt for vital cost savings in the small car segment, Daimler AG is willing to blur a line in the sand it has drawn since its 2007 Chrysler divorce. The luxury producer is ready to acquire equity in a volume carmaker again. Full story...
Mar
28th

Chrysler nightmare no longer haunts Daimler

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In the hunt for vital cost savings in the small car segment, Daimler is willing to blur a line in the sand it has drawn since its 2007 Chrysler divorce. The luxury producer is ready to acquire equity in a volume carmaker again. Full story...
Mar
27th

Fiat’s Chrysler stake to reach 35% in 2 years, Marchionne says

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Fiat expects to increase its holding in Chrysler to 35 percent within two years, CEO Sergio Marchionne said. Full story...
Mar
26th

US: Chrysler to reinstate 50 dead dealerships

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Chrysler Group will offer to reinstate 50 of the 789 dealers terminated last year as part of the automaker’s bankruptcy. Full story…

Mar
26th

Fiat’s Chrysler stake to reach 35% in 2 years, Marchionne says

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Fiat expects to increase its holding in Chrysler to 35 percent within two years, CEO Sergio Marchionne said. Full story…

Mar
26th

Chrysler will offer to reinstate 50 dealerships

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Chrysler Group said today it will offer to reinstate 50 closed dealerships within the next few days.The company also said it is entering settlement talks with an unspecified number of dealers with shuttered stores. Full story...
Mar
25th

Fiat unions slam planned Italian job losses as some production moves to Chrysler in N.A.

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Unions have expressed concern about jobs losses at Fiat's factories in Italy that will be partly caused by the automaker's plans to build Fiat, Alfa Romeo and Lancia cars for Europe in Chrysler's North American factories Full story...
Mar
25th

US: Chrysler sees retail sales rebound

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Chrysler is reportedly seeing a resurgence in US retail sales in March, although overall sales are looking less healthy. Full story...
Mar
25th

At least 12 rejected Chrysler dealers may be offered reinstatement

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At least 12 closed Chrysler Group dealerships were told by company representatives that they are to receive letters of intent beginning their reinstatement process, according to a leader of a rejected-dealers group. Full story...
Mar
25th

Snow Day? Not with a Jeep!

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Jim Morrison wants Canadians to have fun in the snow. As Chrysler's Senior Manager of Product Planning, it's his job to devise attractive pricing schemes for the vehicles and packages within Chrysler's numerous brands. Full story...
Mar
24th

At least four rejected Chrysler dealers may be offered reinstatement

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At least four closed Chrysler Group dealerships were told today by company representatives that they are to receive letters of intent beginning their reinstatement process, according to a leader of a rejected-dealers group and a dealer lawyer. Full story…

Mar
24th

Ram starts heavy-duty marketing for heavy-duty truck

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The Ram truck brand is launching its first full-scale advertising and marketing campaign for the 2010 Ram Heavy Duty pickup. The new campaign is part of Chrysler Group's strategy to separate Ram from the Dodge brand. Full story...
Mar
24th

Chrysler March U.S. sales tracking down 10%

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Chrysler's U.S. sales for March are tracking down 10 percent from a year earlier after the automaker curtailed discounts sharply, a company executive said today. Full story...
Mar
24th

Chrysler-built Fiat cars in N.A. will hit jobs in Italy

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Fiat will cut 5,000 jobs in Italy as part of a new strategic plan that includes Chrysler building Fiat cars in North America for European markets. Chrysler will build 270,000 units a year for Fiat brand, Alfa Romeo and Lancia in factories in the U.S. Full story...
Mar
23rd

Chrysler and Lancia – How It Will Work

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Chrysler and Lancia - How It Will Work
Chrysler and Lancia, How It Will Work - Marchionne's Long Term Strategy - Automobile Magazine
Marchionne to outline strategy next month.

Sergio Marchionne, the omnipotent chief of the Fiat Auto and Chrysler groups, will soon announce the detailed long-term product strategy for all seven brands now under his aegis. While Alfa Romeo is expected to be subject to several cutbacks, Lancia will be twinned with Chrysler in an effort to revive the ailing up-market Italian nameplate and Marchionne's product-starved American flagship.inline_mediumwraptextright27231509/features/news/1003_chrysler_and_lancia_how_it_will_work1003_01_z+chrysler_lancia_delta+front_three_quarter.jpgTrue



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