Honda has overtaken Toyota as the brand that does the best job of keeping U.S. customers. A total of 64.7 percent of Honda buyers came back to the marque, according to the 2008 Customer Retention Study released today by J.D. Power and Associates.
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In the wake of Honda's withdrawal from formula one, McLaren boss Ron Dennis has questioned the sincerity of the manufacturer's 'Earth Dreams' campaign.
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Honda's new Prius fighter in production form will be unveiled at the Detroit Auto Show next January. The Japanese company expects to globally sell 200,000 of them each year, and half of them will find homes in North America.
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A heightened sense of pessimism has enveloped the world of formula one following Honda's decision to withdraw.
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British formula one team Williams has rubbished reports it could be in danger of joining Honda in walking away from the sport.
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Honda's new Prius fighter in production form will be unveiled at the Detroit Auto Show next January. The Japanese company expects to globally sell 200,000 of them each year, and half of them will find homes in North America.
Full story...
A heightened sense of pessimism has enveloped the world of formula one following Honda's decision to withdraw.
Full story...
In the wake of Honda's shock withdrawal from formula one, contracted driver Jenson Button says he will contemplate any offers to race elsewhere in 2009.
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As the shock news of Honda's formula one departure sinks in, fears that another team could drop off the 2009 grid are rising.
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In the wake of Honda's shock withdrawal from formula one, contracted driver Jenson Button says he will contemplate any offers to race elsewhere in 2009.
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As the shock news of Honda's formula one departure sinks in, fears that another team could drop off the 2009 grid are rising.
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Contracted Honda driver Jenson Button could flee the beleaguered team before the start of the 2009 season.
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David Richards is believed to be perhaps the most serious of the prospective buyers of Honda's formula one team.
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Honda on Friday announced its immediate withdrawal from formula one, but the Japanese marque's commitment to the US IndyCar Series and premier motorcycling remains intact.
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Even though Honda's top brass decided to withdraw from Formula One, this decision to will not have any effect on the Repsol Honda MotoGP team.
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Even though Honda's top brass decided to withdraw from Formula One, this decision to will not have any effect on the Repsol Honda MotoGP team.
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Contracted Honda driver Jenson Button could flee the beleaguered team before the start of the 2009 season.
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David Richards is believed to be perhaps the most serious of the prospective buyers of Honda's formula one team.
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Honda's withdrawal from Formula One presents an opportunity for another company - not necessarily in the automotive business - to acquire a product or brand marketing channel with a vast global audience, the Motorsport Industry Association's chief executive told just-auto on Friday.
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Honda Motor Co. has pulled out of Formula One racing to save more than $200 million a year. President Takeo Fukui wants to sell the team and won't field a car when the next season starts in March. Engines also won't be supplied to other teams.
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