If you've ever travelled to New England, Vermont specifically, during the winter time (or any time of the year really), you might notice that there are Subarus everywhere. In fact, Vermont's unofficial State Car is the Outback. Having been hit quite hard this winter with... winter, the east coasts of both the US and Canada have been digging through feet and metres of snow.
Subaru, the only brand to increase U.S. sales in each of the past three years, has tapped its global product chief to lead American operations. Takeshi Tachimori, 56, will take over as CEO of Subaru of America on April 1.
Rolling blackouts implemented to conserve electricity after the disaster are hitting the e-mail server of Subaru's parent company - Fuji Heavy Industries Ltd. The result is a company-wide loss of e-mail service in Japan for around three hours a day.
I like Subaru and I'm not afraid to admit it. If you've read my review on the 2011 WRX, you'll clearly notice that this is the case, with a catch. If you've ever owned or driven a Subaru, you will agree that these are special and even unique products. This is what sets them apart.
Subaru has gone into spring cleaning mode early this year. In a bid to simplify its 2011 Impreza range, the automaker has jettisoned the Convenience and Sport variants, replacing them with the Touring package as of today.
Many automotive analysts have been predicting that the earthquake and subsequent tsunami that devastated Japan would affect the supply chain to the North American plants of Japanese automakers. Unfortunately, those predictions proved accurate for two of them today.
Mazda and Subaru parent Fuji Heavy Industries Ltd. have extended production shutdowns in Japan through Sunday following parts shortages triggered by the country's devastating earthquake, while Mitsubishi Motors Corp.
Subaru maker Fuji Heavy Industries is planning to team up with Singapore-based Motor Image Enterprises to start vehicle production in Malaysia by 2013 at the rate of about 5,000 units a year, the Nikkei business daily reported on Friday.
Toyota, Honda, Nissan and Subaru suspended production at plants in Japan today and were assessing damage after an 8.9-magnitude earthquake struck off the coast, triggering a tsunami and shaking buildings as far away as Tokyo.
Subaru parent company Fuji Heavy Industries Ltd is preparing for a decline in 2011 operating profit, its Chief Financial Officer Mitsuru Takahashi told the Nikkei business daily in a recent interview.
The auto world has been abuzz with the news of the FT-86 concept for a while now, the product of a Toyota-Subaru collaboration. The manufacturers took advantage of the Geneva Motor Show to present the second evolution of the machine, which comes across as much more belligerent than its predecessor.
Chery Automobiles is to spend JPY3.66bn (US$365.7m) with Subaru to jointly construct a new factory in Dalian, Liaoning, Gasgoo.com reported, citing the Beijing Daily.
Subaru is proud that Toyota picked a Subaru boxer engine for the rear-drive sports car the brands will share starting next year.
Toyota's all but production-ready FT-86 II concept unveiled in Geneva this morning shows clearly how the new sports coupe developed jointly with Subaru will look when it goes on sale in 2012.
Honda and Subaru topped Consumer Reports' annual rankings of automakers for 2011, while better reliability and enhanced resale values helped Ford improve the most since last year.
Subaru has signed a deal with Kicker Performance Audio, giving clients the chance to upgrade their factory sound systems.
Subaru is to show Subaru 'Boxer Sports Car Architecture' Concept, currently under joint development with the Toyota, at the upcoming Geneva Show.
Subaru is taking its version of the rear-drive sports car that shares a platform with Toyota to the Geneva motor show next week. On Tuesday, Subaru launched a special Web site, www.subaru-global.com/boxersports.