When Subaru arrived in the United States in the 1960s, ads used the unflattering slogan "cheap and ugly."
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When Subaru arrived in the United States in the 1960s, ads used the unflattering slogan "cheap and ugly." The brand has come a long way. But to critics, the concept of "Subaru styling" is still an oxymoron.
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Of late, the word gymkhana seems synonymously linked to Ken Block and his Subaru. In fact, gymkhana means literally means "car rodeo". In practical terms, it stands for a car event that has a start and finish line and features some form of obstacle somewhere in between.
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SENIOR WEB REPORTER GREG MIGLIORE: The Forester was very surefooted for navigating a wet morning commute. With all-wheel drive and turbo power, I felt fortunate to have this ute.
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Toyota will provide Subaru-maker Fuji Heavy Industries with small cars, as part of a broader product collaboration strategy between the two companies.
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I know, I know. The new-generation Subaru Forester is larger in every dimension and definitely looks more like a sport utility vehicle than ever -- and far from its old boxy wagon design. The thing is, once behind the wheel, you no longer feel that truck-like attitude conveyed by the outer shell. It's almost as if you're driving a run-of-the-mill sedan/wagon.
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Subaru Tecnica International has added an extra niche--dubbed tS--to its array of specially tuned models, and the first example out of the garage is the STI Legacy tS.
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The current generation of Subaru Outback was an instant hit with both consumers and critics, winning a diverse range of accolades including Canadian Utility Vehicle of the Year from the Automobile Journalists Association of Canada, Best New Wagon and Best-in-Class honours from Kiplinger's Personal Finance, a Best Retained Value award from Canadian Black Book in the mid-size category, and the Interior of the Year award (popular-priced car under $29K) from Ward's Automotive Group.
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Subaru is on a roll, and Yoshio Hasunuma, CEO of Subaru of America, says the brand's run of success won't end any time soon. Hasunuma says fresh product and aggressive pricing helped boost Subaru's U.S.
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In 18 years of testing the famed Nürburgring, no Subaru has done better. None has gone faster. And none has exuded more confidence under extreme conditions.
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Fuji Heavy Industries Ltd. (FHI), the manufacturer of Subaru automobiles, today released footage covering an advanced research and development project carried out at the Nürburgring's racetrack in Germany, using a 2011MY Subaru WRX STI 4-door (sedan) test vehicle.
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Let me get this out of the way first: my memories of the old generation of the Subaru Impreza were more about the high-performance versions that are the WRX and STI than the basic models. And my only recent road test (other than as a passenger riding with a colleague) essentially had to do with the Impreza WRX 265, a definitely more dynamic ride.
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In News Brake: The end of Mercury spells a new path for Lincoln, U.S. sales look solid, and test-driving the 2010 Subaru Tribeca . . . But Wait, There's More!
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COPY EDITOR CYNTHIA L. OROSCO: I was impressed with this little ute as I walked up to it in the garage. Nice exterior lines. The Tribeca looks sporty, but it's also roomy inside.
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Subaru Canada, Inc. (SCI) today announced that it will offer two new Forester models, just in time for summer fun. Each is designed to enhance the unique versatility of this iconic compact SUV-the Outdoor Package enhances Forester's go-anywhere utility, and the Sport-tech adds a range of advanced features for even more fun-to-drive performance.
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The power and guile of Cosworthand#8217;s long history in Formula One is being infused into the Subaru Impreza.
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The CS400 is the sportiest Subaru of all. This revamped, black-coloured STI comes from a partnership between the Japanese automaker and Cosworth, the English manufacturer known for its racing engines and successful projects with Ford Motor Company.
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While much of the U.S. auto business is just beginning to emerge from retrenchment mode, sales at Subaru of Glendale are climbing every month -- and owner Sam Ershadi is even considering expanding his California dealership.
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