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Malcolm Bricklin, Subaru of America Founder – Let’s Make a Deal

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Malcolm Bricklin, Subaru of America Founder - Let's Make a Deal
Malcolm Bricklin - Subaru of America Founder Documentary - Automobile Magazine
"The P.T. Barnum of the automobile world," Malcolm Bricklin is the subject of a new biopic.

Aside from Bob Lutz, who's still punching the clock at General Motors, outsized personalities in the car business are an endangered species. That's what makes the rare sighting of Malcolm Bricklin so appealing in The Entrepreneur, a new documentary that's executive produced by Morgan Spurlock of Super Size Me fame. Directed by Jonathan Bricklin, the film follows his 70-year-old father - founder of Subaru of America, creator of the 1970s Bricklin SV-1 sports car, and infamous Yugo importer - on a globetrotting quest to start his own car company, Visionary Vehicles. The problem is that he has no car design. Or seemingly any automaker willing to provide said car, with which Bricklin intends to revolutionize the American auto business.


Photo Gallery: Malcolm Bricklin - Subaru of America Founder Documentary - Automobile Magazine


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