Auto News 5

With the launch of Winter Sports, a microsite appearing prominently on www.porsche.ca as well as the Web sites of Canadian dealers, Porsche Canada is launching a comprehensive marketing campaign designed to encourage Porsche customers to take full advantage of their vehicles' capabilities year-round. As well, it seeks to remove one of the traditional psychological barriers to buying a Porsche, demonstrating that, Cayenne or Cayman, Boxster or 911 or Panamera, every Porsche is designed, engineered and tested to put up with the worst Canadian winter conditions. Full story...